Social Media Performance of Selected Symphonic Orchestras

Social Media Performance of Selected Symphonic Orchestras Patterns of social media sucess Why certain brands or companies are more successful with their social media then others? Naturally, invested resources influence strongly the results of  these marketing efforts.  Looking at the most successful social-media channels of these symphonic orchestras, one might recognize certain patterns. Key takeaways: […]

Social Media Performance of Selected European Theaters

Social Media Performance of Selected European Theaters and Companies Cultural institutions have already recognized the importance of social media. During the pandemic, these channels were often the only possibility that allowed direct communication with the audience. Naturally they also function as content platforms, allowing theaters, opera houses and ballet companies and their artists to present […]